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The Zweig Letter

The voice of reason for the AEC industry

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  • Better understanding your target markets and clients

    by The Zweig Letter July 29, 2019
    July 29, 2019

    “Taking these steps could help you get more focused on the right clients and projects and that could lead to more success over the long (and short) term.”

  • Leading while laughing

    by The Zweig Letter July 29, 2019
    July 29, 2019

    It might sound a bit odd, but there’s plenty of things the C-suite can learn from stand-up comedians.

  • Success as one firm

    by The Zweig Letter July 29, 2019
    July 29, 2019

    Connections across teams and offices increase employee engagement and performance, but the connections must be fostered.

  • Growing opportunity: Valorie Loessin

    by The Zweig Letter July 29, 2019
    July 29, 2019

    President of FSC, Inc., a surveying firm servicing oil and gas clients and private developers headquartered in Columbus, Texas.

  • Principal like it’s 1999

    by The Zweig Letter July 29, 2019
    July 29, 2019

    A look at what it means to be a principal in the AEC industry and how this has and hasn’t changed over the past two decades.

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About The Zweig Letter

The Zweig Letter is a truly unique management newsletter. Each week, The Zweig Letter keeps A/E and environmental services firm leaders informed, inspired, entertained, and challenged. Every 12-page issue of The Zweig Letter leads off with a hard-hitting editorial from management guru, Mark Zweig. Mark is radical, sensible, and thought-provoking with a dose of humor, to boot. A/E and environmental services firms are not like other businesses, so The Zweig Letter only reports on management ideas that are proven to work in firms like yours.

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