client needs

By Mercedez Thompson | Create client-focused cover letters that build trust, provide clear client benefits, and connect to your client’s broader goals or vision.

By Jane Lawler Smith | Make sure your marketing uses fresh ingredients, is thoughtfully assembled, and temptingly delivered.

Evolving these relationships is a critical and too-often-overlooked key to successful project delivery and retaining satisfied clients.

Principal and CEO of Enovate, a WBE/DBE/SBE firm that serves as a prime contractor as well as a subcontractor on city, state, and federal public agency and private projects.

When you underestimate the proposal and fail to invest in its development, you risk losing money and wasting business development resources.

By Mark Zweig | Firms seem to be doing better than most anyone would have predicted when everything had to shut down in March. Why is that?

By Eduardo Smith | It’s more important than ever to stay close to our clients, to understand their changing needs, and to help them achieve their business goals.

By Mark Zweig | No matter how you feel personally about anything happening in the country or world as a whole, it’s your job to do your job.

Asking questions is a critical skill if you want to understand and anticipate your clients’ needs.

“The companies that really make an effort to understand and embrace basic marketing knowledge will continue to grow and prosper regardless of the markets they serve.”

Pre-project analysis is critical if you want strong business development through profitable projects and happy clients. And yes, it’s a process. The Gateway Engineers, Inc. is a full-service civil engineering…