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The Zweig Letter

The voice of reason for the AEC industry

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Experience

  • Successful delegation

    by The Zweig Letter January 10, 2021
    January 10, 2021

    By Leo MacLeod | Delegation is a sign of a mature leader. It allows you to focus on how you can contribute at the highest level given your experience and wisdom.

  • Increasing your firm’s retention

    by The Zweig Letter December 13, 2020
    December 13, 2020

    Positively impact your firm’s retention rates by turning abstract ideas into actionable goals.

  • Who are you trying to sell to?

    by The Zweig Letter December 6, 2020
    December 6, 2020

    By Mark Zweig | Marketing starts with identifying who your target clients are. Your entire business needs to be focused on them.

  • Design excellence: Kevin Sullivan

    by The Zweig Letter November 8, 2020
    November 8, 2020

    President and CEO of Payette (Boston, MA), a firm that values the close relationships it builds with its collaborators on the journey from design to reality.

  • Where are all the entrepreneurs?

    by The Zweig Letter November 8, 2020
    November 8, 2020

    By Mark Zweig | Entrepreneurs and small business owners have fundamentally different views on the opportunity each has in front of them.

  • Quality: Elijah Williams

    by The Zweig Letter November 1, 2020
    November 1, 2020

    President of EPS Group (Mesa, AZ), a full-service consulting firm that is dedicated to exceeding expectations.

  • Things you don’t do in your firm but should

    by The Zweig Letter October 25, 2020
    October 25, 2020

    By Mark Zweig | There are 10 things practically every firm in this business should do but won’t. If you try these things, your firm will be more successful.

  • Captivate with your LinkedIn headline

    by The Zweig Letter October 18, 2020
    October 18, 2020

    Make a great first impression, showcase your experience and expertise, and stand out as a top architect in your market.

  • Going beyond: Ken Randall

    by The Zweig Letter October 4, 2020
    October 4, 2020

    COO at Baird, Hampton and Brown, Inc. (Fort Worth, TX), a firm that is passionate about improving the landscape of its community with the utmost quality and integrity.

  • Indispensable: Benjamin Cornelius

    by The Zweig Letter September 27, 2020
    September 27, 2020

    Partner at LERA Consulting Structural Engineers (New York, NY), a firm that has created innovative, yet constructible and economical structural designs since 1923.

  • Diversity of age

    by The Zweig Letter August 17, 2020
    August 17, 2020

    By Jamie Claire Kiser | Generational differences can be a powerful source of innovation and adaptability.

  • Mastering business development

    by The Zweig Letter August 17, 2020
    August 17, 2020

    For many leaders, business development resides outside their core competencies and comfort zone, to their firm’s detriment.

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About The Zweig Letter

The Zweig Letter is a truly unique management newsletter. Each week, The Zweig Letter keeps A/E and environmental services firm leaders informed, inspired, entertained, and challenged. Every 12-page issue of The Zweig Letter leads off with a hard-hitting editorial from management guru, Mark Zweig. Mark is radical, sensible, and thought-provoking with a dose of humor, to boot. A/E and environmental services firms are not like other businesses, so The Zweig Letter only reports on management ideas that are proven to work in firms like yours.

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