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The Zweig Letter

The voice of reason for the AEC industry

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  • Organizational influence

    by The Zweig Letter February 21, 2021
    February 21, 2021

    By Stephanie Warino | Be selective with the actions you’re recognizing and the behaviors you’re amplifying, because we’re all driving the culture bus.

  • Put that ego aside

    by The Zweig Letter February 14, 2021
    February 14, 2021

    By Mark Zweig | This is essential if you want to build a good firm of competent people who can keep the business going whether you’re there or not.

  • How you may be demotivating people

    by The Zweig Letter August 3, 2020
    August 3, 2020

    By Mark Zweig | When people are demotivated they become negative and cynical, and can pollute the attitudes of their co-workers. And if they’re really demotivated, they may quit.

  • 50 calls

    by The Zweig Letter July 13, 2020
    July 13, 2020

    By Mark Zweig | If you make these 50 calls, you will not only get new projects, you will also learn a great deal and renew old friendships.

  • Connecting through empathy

    by The Zweig Letter March 23, 2020
    March 23, 2020

    Understanding others will help you build the connections that will lead to success – in your professional and personal life.

  • Shifting paradigms

    by The Zweig Letter December 2, 2019
    December 2, 2019

    If you want to be a great consultant, you have to step into the client’s shoes and see the world as they do.

  • PMs and their business relationships

    by The Zweig Letter October 28, 2019
    October 28, 2019

    There’s plenty of things, from the simple to the complex, that project managers can do to engage the important people in their database.

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About The Zweig Letter

The Zweig Letter is a truly unique management newsletter. Each week, The Zweig Letter keeps A/E and environmental services firm leaders informed, inspired, entertained, and challenged. Every 12-page issue of The Zweig Letter leads off with a hard-hitting editorial from management guru, Mark Zweig. Mark is radical, sensible, and thought-provoking with a dose of humor, to boot. A/E and environmental services firms are not like other businesses, so The Zweig Letter only reports on management ideas that are proven to work in firms like yours.

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