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The Zweig Letter

The voice of reason for the AEC industry

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  • Leading change: Jennifer Bennett

    by The Zweig Letter February 28, 2021
    February 28, 2021

    By Sara Parkman | President of Shive-Hattery (Cedar Rapids, IA), a multi-disciplinary architecture and engineering firm that recognizes the power of design in transforming the human experience.

  • Virtual business development

    by The Zweig Letter February 7, 2021
    February 7, 2021

    By Lindsay Young | This is our opportunity to get creative and bring in new ideas for our firms to get work.

  • Tips for effective business development right now

    by The Zweig Letter October 18, 2020
    October 18, 2020

    By John Bray | Bringing work to your firm right now could be the difference between coming out of the pandemic stronger on the other side or getting left behind.

  • Training engineers to be sales leaders

    by The Zweig Letter September 27, 2020
    September 27, 2020

    Grow your firm and bolster future success by training and mentoring technical staff to participate in your firm’s sales and marketing efforts.

  • Elevating the virtual experience

    by The Zweig Letter September 13, 2020
    September 13, 2020

    By Chad Clinehens | This is an opportunity to immerse your team in the best thought leadership and best practices in the AEC industry.

  • Cybersecurity protections

    by The Zweig Letter July 6, 2020
    July 6, 2020

    From training your staff to making sure your firewall is up-to-date, it’s important that you take action to protect your firm’s data, your clients’ data, and your network from cyberattacks.

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About The Zweig Letter

The Zweig Letter is a truly unique management newsletter. Each week, The Zweig Letter keeps A/E and environmental services firm leaders informed, inspired, entertained, and challenged. Every 12-page issue of The Zweig Letter leads off with a hard-hitting editorial from management guru, Mark Zweig. Mark is radical, sensible, and thought-provoking with a dose of humor, to boot. A/E and environmental services firms are not like other businesses, so The Zweig Letter only reports on management ideas that are proven to work in firms like yours.

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