social media

By checking in either monthly or quarterly, you can ensure that those responsible take the time necessary to follow through on your marketing plan.

“The companies that really make an effort to understand and embrace basic marketing knowledge will continue to grow and prosper regardless of the markets they serve.”

“Don’t guard the financial information. Don’t have secrets or hidden agendas. When you screw up, admit it and apologize.”

“I used to be addicted to social media … So I stopped. Today, I still use social media, though only for business purposes.”

“Social media is a virtual world. It’s a false world. Spend more time in the real world and less time on your individual PR program, and encourage your staff to do the same.”

Use these tips to achieve long-term results in a short-term world.

Marketing spending has climbed to an all time high, according to Zweig Group’s 2019 Marketing Survey.

Use these five strategies to maximize client relationships without leaving your desk.

You must constantly rethink your marketing strategy, using traditional and trending methods, if you want to be effective.

A small investment of your time, energy, and creativity can yield a large return with your clients. Start gently and build your confidence.

Firms are using social media for marketing, but the frequency, consistency, and quality of the content needs to improve. Chaos. Zero strategy. Lack of metrics. Zweig Group’s just released 2018…

Once you get to be 60, your perspective changes. If you look ahead, you know that you have, on average, another 12 years left to live (longer if you are…