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The Zweig Letter

The voice of reason for AEC firms & management consultants

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Winning

  • Reaching our personal peak (Part 4)

    by The Zweig Letter December 2, 2019
    December 2, 2019

    Winning today is about serving others and providing value. Both are good. They always were, and always will be.

  • A military approach

    by The Zweig Letter January 28, 2019
    January 28, 2019
    Breaking into new markets isn’t easy, but it can be done if you have a long-term, coordinated plan of attack. Following 30 years as an Army Engineer officer, I went…
  • The 7 steps of successful project pursuit

    by The Zweig Letter March 19, 2018
    March 19, 2018
    Time is a luxury AEC teams do not have. And time spent on a losing effort drains resources, morale, and bandwidth on existing projects. Time is the enemy of project…
  • The importance of failure

    by The Zweig Letter January 2, 2017
    January 2, 2017

    The winning percentage in the A/E industry is not that good, so it’s vital that you learn how to take a punch and get back up to fight again! You’ve…

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Recent Posts

  • Stewardship: Bryan Wehler

    December 2, 2019
  • Reaching our personal peak (Part 4)

    December 2, 2019
  • Shifting paradigms

    December 2, 2019
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    December 2, 2019

About The Zweig Letter

The Zweig Letter is a truly unique management newsletter. Each week, The Zweig Letter keeps A/E and environmental services firm leaders informed, inspired, entertained, and challenged. Every 12-page issue of The Zweig Letter leads off with a hard-hitting editorial from management guru, Mark Zweig. Mark is radical, sensible, and thought-provoking with a dose of humor, to boot. A/E and environmental services firms are not like other businesses, so The Zweig Letter only reports on management ideas that are proven to work in firms like yours.

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