The Zweig Letter podcast: Presentations that WIN the job! – Mark Zweig

Randy Wilburn sits down with Mark Zweig, founder and chairman of Zweig Group, to talk about what it takes to pull together a winning presentation. Mark has worked on many presentations over the last 38 years – and helped sell everything from an industrial engineering study of a picture-framing plant, to the seismic retrofitting for the Golden Gate Bridge. Mark knows that “close” isn’t close enough when it comes to winning work in the A/E industry.

(“Presentations that WIN the job,” Issue 1234, 2/5/18)

Randy and Mark outline several factors that will help you determine whether or not you have a killer presentation:

  1. Do your homework.
  2. Put your best foot forward.
  3. Introduce yourselves to the selection committee BEFORE the presentation actually starts if you can.
  4. Make everyone who attends do some speaking.
  5. Explain your knowledge of the project – without going over your resume.
  6. Explain why the client should hire your firm (benefits vs. features).
  7. Have good graphic design.
  8. Be ready for interruptions.
  9. Tell them why they should hire you. Is this the same as outright asking for the job?

Prepare to take some notes. There is a ton of information in this episode.

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Additional information:

Contact:
Mark Zweig
mzweig@zweiggroup.com

For more information on The Zweig Letter podcast contact Randy Wilburn:
rwilburn@zweiggroup.com
twitter: @RandyWilburn

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Posted in Podcast | February 16th, 2018 by